Snapchat Evolves the Foundation of Its AR Capabilities with Ground Transformation Lenses

The sky is the limit when it comes to augmented reality, but Snapchat’s latest innovation is keeping its AR platform grounded.

On Thursday, the company published a pair of new Lenses that highlight its new ground transformation technology.

Don’t Mis…

The sky is the limit when it comes to augmented reality, but Snapchat’s latest innovation is keeping its AR platform grounded.

On Thursday, the company published a pair of new Lenses that highlight its new ground transformation technology.

Don’t Miss: This Viral Instagram Augmented Reality Filter Will Tell You Which Disney Character You Really Are

The first lens, appropriately named The Floor is Water, turns nearby flat surfaces into virtual water, with a wet floor sign anchored to the area to drive home the point. This particular effect is not welcome in my neck of the woods, where it has… more