Market Reality: Facebook Execs on AR Future, Amazon AR Beauty Salons, Samsung AR Launch, & the Best Snapchat AR Lenses

As a company, Facebook is not shy about talking up its AR smartglasses plans. The latest missive comes from two executives in charge of developing AR software and hardware.

As far as we know, Amazon doesn’t have plans to make AR smartglasses yet (and… Next Reality & Tommy Palladino

As a company, Facebook is not shy about talking up its AR smartglasses plans. The latest missive comes from two executives in charge of developing AR software and hardware. As far as we know, Amazon doesn't have plans to make AR smartglasses yet (and audio-only smartglasses don't count as AR). However, the company is getting into the salon business, and it does have plans for AR in that regard. Elsewhere, content is king, and AR is no exception. This week, Google, Snapchat, and Samsung demonstrated their latest examples of AR content and content generation for mobile devices. Facebook Execs... more