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Curated information, news and updates around augmented-, virtual-, mixed reality and the metaverse. spatialcomputing.info https://spatialcomputing.info/kontakt/

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James Cameron’s 3D Studio Acquires 3D Camera Maker STEREOTEC

Lightstorm Vision, James Cameron’s 3D production studio, has acquired STEREOTEC, a 3D camera maker that’s powered a number of films and multi-camera immersive concerts. Details of the deal are still under wraps, however Lightstorm Vision says the acquisition will help integrate Stereotec’s technology directly into its 3D production pipeline, enabling capture, processing, and delivery of […]

The post James Cameron’s 3D Studio Acquires 3D Camera Maker STEREOTEC appeared first on Road to VR.

Road to VR & Scott Hayden

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Case Study: McDonald’s Triples Down on AR Marketing

Continuing our AR marketing case studies, McDonald’s has not one but three campaigns to spotlight. We’ll examine them one at a time, starting here with its gamified AR challenge that prompted users to literally sing for their dinner.
This post appeared… AR Insider & Mike Boland

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‘Spatial’ Social XR Platform Ends Metaverse Ambitions with Enterprise Pivot

Spatial, the parent company to Animal Company studio Wooster Games, announced it’s closing down its own Spatial Creator platform, ending free and pro subscription tiers and discontinuing 3D world hosting next month—effectively ending the platform’s metaverse ambitions. Spatial, which released its app at the height of the COVID-19 pandemic in late 2020, confirmed that Enterprise […]

The post ‘Spatial’ Social XR Platform Ends Metaverse Ambitions with Enterprise Pivot appeared first on Road to VR.

Road to VR & Scott Hayden

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Meta Reportedly Plans 4 New Smart Glasses Models Amid Aggressive 10M Unit Push

According to an internal memo viewed by The Information, Meta is aiming to release up to four more smart glasses models this year. Meanwhile, the company is reportedly developing an AI pendant, with testing slated to start next year. The memo, which thus far hasn’t been confirmed by Meta, was reportedly authored by Meta Wearable […]

The post Meta Reportedly Plans 4 New Smart Glasses Models Amid Aggressive 10M Unit Push appeared first on Road to VR.

Road to VR & Scott Hayden

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Survey: What Social AR Apps are Used Most?

When looking at social apps that offer AR, which are the most popular among users? And extracting insights from those figures, which players are best positioned? We unpack original survey data from ARtillery Intelligence and Thrive Analytics.
This po… AR Insider & Mike Boland

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Acer Re-enters XR with New AR & Smart Glasses

Acer unveiled two new XR glasses, marking nearly a seven-year absence from the XR space. The last we saw the ‘Acer’ brand emblazoned on an XR headset was its final Windows PC VR headset released in 2019, the OJO 500, which was mostly targeted at businesses. Since then, the company has been conspicuously absent from […]

The post Acer Re-enters XR with New AR & Smart Glasses appeared first on Road to VR.

Road to VR & Scott Hayden

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As Virtual Worlds Close, Communities in ‘Rec Room’, Meta’s ‘Horizon Worlds’, and Others Create Ways to Survive

Guest Article By Julian Reyes Julian Reyes is an award-winning XR producer, with more than two decades of experience spanning immersive media, storytelling, music culture, and technology. He is the Founder and Director of the Virtual Worlds Museum, where he leads efforts to preserve, explore, and showcase the history, culture, and future of virtual worlds. […]

The post As Virtual Worlds Close, Communities in ‘Rec Room’, Meta’s ‘Horizon Worlds’, and Others Create Ways to Survive appeared first on Road to VR.

Road to VR & Guest Author

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‘Beat Saber’ Turns 8, Bringing 3 New Free Tracks to VR’s Favorite Block-slashing Rhythm Game

Believe it or not, Beat Saber is turning eight years old, so to celebrate Meta has tossed out three new free tech-dance bass tracks. The update, which is already live on Quest and SteamVR headsets, includes three songs: ‘Phantom Fangs’, an original in-house track from Zakka G, ‘KILLSHOT’ from Boom Kitty x MDK’s, and Astral […]

The post ‘Beat Saber’ Turns 8, Bringing 3 New Free Tracks to VR’s Favorite Block-slashing Rhythm Game appeared first on Road to VR.

Road to VR & Scott Hayden

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AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye

More details emerge about Snap Specs and Anduril’s Eagle Eye, while Gemini Spark colonizes your workspace and cinematic AI hits keep coming. We have these and other items from XR and AI realms through the eyes of Charlie Fink.
This post appeared first… AR Insider & Charlie Fink

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Steam Deck’s Massive Price Hike May Not Bode Well for Steam Frame

Valve announced that Steam Deck is getting a sizable price hike, bringing an increase of $240 to $300 to its handheld gaming PC–not exactly a vote of confidence for those of us waiting for Steam Frame, its upcoming standalone VR headset. The company revealed the 512 GB OLED Steam Deck has increased from $549 to […]

The post Steam Deck’s Massive Price Hike May Not Bode Well for Steam Frame appeared first on Road to VR.

Road to VR & Scott Hayden