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Valve Drops Big SteamVR Update Ahead of Steam Frame Launch

Valve has dropped a sizeable update to SteamVR, paving the way for what appears to be imminent launch of its long-awaited standalone VR headset, Steam Frame. Valve’s latest update brings a good slate of Steam features to SteamVR, which seems to be shaping up to be a proper VR-based operating system, now including a new […]
The post Valve Drops Big SteamVR Update Ahead of Steam Frame Launch appeared first on Road to VR.
AI/XR Beats: OpenAI Hardware Rumors, EssilorLuxottica Doubles Down
OpenAI’s hardware plans look like a smart speaker, while EssilorLuxottica buys Lynx and Lenovo backpedals from XR. We have these and other items from AI and XR worlds, through the lens of Charlie Fink.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
From Visualization to Decision Intelligence: The Evolution of Digital Twins
Every year, the geospatial world gathers at the Esri User Conference to talk about the same promise: better maps, visualization, and ways to see the built and natural world in 3D. What are the latest takeaways?
This post appeared first on AR Insider.
AR Insider & Jatinder Kukreja
EssilorLuxottica Acquires French XR Startup Lynx, Putting R2 Headset Release in Doubt

Lynx, the France-based XR hardware startup, has been acquired by global eyewear conglomerate EssilorLuxottica. In a public email to backers, Lynx founder and CEO Stan Larroque confirmed the acquisition, which was rumored to have taken place two weeks ago. This includes “[a]ll the IP, assets and most of the team is now transitioning from a startup […]
The post EssilorLuxottica Acquires French XR Startup Lynx, Putting R2 Headset Release in Doubt appeared first on Road to VR.
An AR Manifesto: Let’s Not Repeat the Same Mistakes
To counteract the effects of social media and smartphones, there’s an opportunity for AR to raise our gaze for more meaningful human interactions. Aligned with Evan Spiegel’s vision for AR social interaction, how could this all unfold?
This post appea… AR Insider & Nicholas Hariton
EU Moves to Exempt Smart Glasses from Repairability Rules, Privacy Questions Remain

Although smart phones will soon require user-removable batteries in the EU, the European Commission is moving to exempt wearables, which includes smartwatches, fitness trackers, and smart glasses. As reported by Politico, a so-called “legislative tweak” has cleared the way for US-based companies like Meta to keep the EU market in sight. In a statement, a […]
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McDonald’s Triples Down on AR Marketing, Part 2
Continuing our AR marketing case studies, McDonald’s has not one but three campaigns to spotlight. In this installment, we look at its AR challenge that prompted users to choose their favorite menu items in a tournament-style bracket.
This post appeare… AR Insider & Mike Boland
‘GOLF+’ Kicks Off Open Tournament This Week with VIP St. Andrews Trip Prize

Golf fans with a Quest headset will be able to compete for a pretty temping grand prize starting July 16th in GOLF+’s next big VR Open. Golf+ announced it’s partnered with The Royal & Ancient Golf Club of St Andrews (R&A) to bring an official VR Open experience, which is set to let players from […]
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Anduril Founder Quietly Teases Remarkably Compact AR Glasses

Palmer Luckey, the founder of military tech startup Anduril (also the founder of Oculus), quietly teased a pair of unannounced AR glasses that are presumably in development at Anduril. Despite their incredibly compact appearance, Luckey says they are not merely smart glasses, but are indeed built for full AR capability. Just days after Snap Inc […]
The post Anduril Founder Quietly Teases Remarkably Compact AR Glasses appeared first on Road to VR.
Anduril Founder Quietly Teases Remarkably Compact AR Glasses

Palmer Luckey, the founder of military tech startup Anduril (also the founder of Oculus), quietly teased a pair of unannounced AR glasses that are presumably in development at Anduril. Despite their incredibly compact appearance, Luckey says they are not merely smart glasses, but are indeed built for full AR capability. Just days after Snap Inc […]
The post Anduril Founder Quietly Teases Remarkably Compact AR Glasses appeared first on Road to VR.