Here’s How Anyone Can Create an AR Snow Globe Scene Using Adobe Aero and Some Holiday Imagination

Just because 2020 has been rough for most of the planet, there’s no reason you can’t enjoy a bit of holiday cheer as you prepare to say goodbye to this year using the power of augmented reality.

If you’re living in an area that’s warm, but you’d stil… Next Reality & Adario Strange

The New York Times Reinvents the Crossword Puzzle for Augmented Reality via Instagram

At first glance, it may not sound like there’s much value in doing a crossword puzzle in augmented reality, but The New York Times has managed to revamp the pastime as an immersive game.

On Tuesday, the media company published its December 22 mini-cr… Next Reality & Tommy Palladino

The 10 Biggest AR Investments of 2020

The economic impacts of the COVID-19 pandemic have been felt in practically every business sector. Now, as we look back at the top augmented reality investments of 2020, the AR industry has been no exception.

While the overall dollar value of this ye… Next Reality & Tommy Palladino

8th Wall Powers Netflix AR Experience for George Clooney Film ‚The Midnight Sky‘

Help me, George Clooney. You’re my only hope. If that mash-up of cultural references doesn’t make sense, it will momentarily.

To promote The Midnight Sky, the new film starring George Clooney and dropping via Netflix on December 23 (Happy Festivus), … Next Reality & Tommy Palladino

Spatial Launches Tele iPhone App for Casual, Avatar-Based Chats in Augmented Reality

The team over at Spatial isn’t done innovating its way through augmented reality in 2020.

Just days after adding a mobile option to its groundbreaking Spatial virtual collaboration product, the company is releasing Tele, a new app geared toward more … Next Reality & Adario Strange

Snapchat Delivers Augmented Reality Gifts with New Holiday AR Lenses

You won’t have to ask Santa for holiday-themed augmented reality experiences, because practically any social and shopping app that offers AR effects has them available now.

Despite the relative ubiquity, a new set of seasonal AR Lenses in Snapchat (i… Next Reality & Tommy Palladino

Welcome Baby Yoda into Your Personal Space with Google Search AR

Google, you have something that I want. You may think you have some idea of what you are in possession of, but you do not. In a few moments, it will be mine…and it can be yours, too, dear readers.

That something, of course, is Baby Yoda…er, Grogu… Next Reality & Tommy Palladino

NR30 Innovator in Augmented Reality Spotlight: Aidan Wolf

This year, as part of the Next Reality 30, in partnership with Snap, we’re spotlighting an up-and-coming innovator in augmented reality. Specifically, we were searching for an independent developer or creator who embodies the bleeding edge spirit of A… Next Reality & Tommy Palladino

Spatial Now Lets You Add Apple iPhone, iPad & Android Devices to Its Virtual Collaboration Experience in AR

The virtual collaboration tool known as Spatial has consistently been one of our favorites due to its ability to leverage high-end augmented reality headsets to more easily facilitate remote meetings.

Well, now the product just took a massive leap fo… Next Reality & Adario Strange

NR30: Next Reality’s 30 People to Watch in Augmented Reality for 2020

The year 2020 was a pivotal span of time during which the word „virtual“ took on a brand new meaning. Instead of referring to VR or augmented reality, the term was hijacked to describe meeting across long distances through a variety of software tools,… Next Reality & Next Reality