Why the future of the metaverse can only be decentralized

The ideal metaverse should break barriers and transform the big tech business model. Embrace an open, decentralized model for the metaverse. AR/VR – VentureBeat & Justin Sun

Report: 78% of consumers say they’re likely to promote a brand’s AR on social media

Camera IQ’s survey reveals how brands can leverage AR in marketing today while laying the groundwork for their metaverse strategies. AR/VR – VentureBeat & VB Staff

The 3 pillars of the retail metaverse

In the retail metaverse, businesses with a great understanding of how to build experiences and foster community in-person could have a leg up. AR/VR – VentureBeat & Will Hayes

What Meta’s metaverse means for enterprises

With Facebook’s rebranding to Meta, their next project priorities are clear: a heightened focus on the metaverse. Experts believe that Meta will focus on capturing attention at scale and then monetize it through advertising. AR/VR – VentureBeat & George Lawton

Why the metaverse experience isn’t quite a CX revolution yet

While the metaverse isn’t yet the CX experience we’ve been waiting for, emerging tech is already changing how customers interact with brands. AR/VR – VentureBeat & Valerias Bangert

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Jason Rubin on Meta’s strategy for the metaverse

Jason Rubin, head of content for Meta, talks with GamesBeat’s Dean Takahashi about the company’s strategy for the metaverse. AR/VR – VentureBeat & Dean Takahashi

Sony reveals most-downloaded PlayStation games in 2021

Letting us in on the business side of things, Sony has published it’s top selling games on Playstation for 2021. AR/VR – VentureBeat & Jason McMaster

Mojo Vision raises $45M for AR contact lenses with sports applications

Mojo Vision has raised $45 million to adapt its augmented reality contact lenses to work with sports and fitness applications. AR/VR – VentureBeat & Dean Takahashi

Nreal Light AR glasses hit U.S Verizon stores on November 30

Nreal said it will begin selling its Nreal Light augmented reality glasses in Verizon stores in the U.S. on November 30. AR/VR – VentureBeat & Dean Takahashi

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8th Wall launches Reality Engine for metaverse-like WebAR experiences

8th Wall announced the launch of its Reality Engine, which enables WebAR experiences to immediately work across a wide range of devices. AR/VR – VentureBeat & Dean Takahashi