Buried in Google’s recent AR software news was notable nugget: ARCore is now compatible with 1.4 billion devices. What does this mean for Google’s AR play as it retreats from hardware and doubles down on software?
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AR Insider & Mike Boland
Data Dive: ARCore Gains Ground
70% of the 20 Best-rated Quest 2 Apps are Now Available on Pico 4
The standalone VR market is continuing to grow, and with it, we’re increasingly seeing platform competition for quality content. Pico made its biggest push into consumer VR so far with the launch of the Pico 4 last year, and the company has been gaining ground on getting top VR content onto its store. Top Quest […]
How Many Consumers Have Tried VR?
25 percent of U.S. adults have tried VR, up from 23 percent last year. These results flow from ARtillery Intelligence’s latest original survey research with Thrive Analytics. We break down the findings.
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How Many VR Headsets Did Meta Sell in Q1?
What do Meta’s Q1 earnings tell us about Quest 2 and Quest Pro unit sales? And what does that in turn signal for the cumulative installed base of in-market units? We crunch the numbers in the latest Data Dive.
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AR Insider & Mike Boland
How Much Do Consumers Spend on VR?
According to ARtillery Intelligence estimates, global consumer VR spending is projected to reach $18.4 billion by 2026. How does that break down by hardware, software, and competitor market share? We examine in the latest Behind the Numbers.
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What’s VR’s Near-Term Sales Outlook?
What are the unit sales and installed base figures that drive VR revenue today? Which VR headsets are leading in market share, and who’s best positioned for near-term growth? We break it down in the latest Behind the Numbers.
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Will Mobile AR Revenue Reach $39 Billion by 2027?
ARtillery Intelligence released a new report that projects mobile AR annual revenue to grow from $15.1 billion in 2022 to $39.8 billion in 2027, a 21.4 percent compound annual growth rate. We break down the findings for AR Insider readers.
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What’s Driving VR Market Growth?
What are the driving factors behind VR revenue generation today and going forward? What players are best positioned to gain market share? And what are their positioning strategies? We break it down in the latest Behind the Numbers.
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Will XR Revenue Reach $40 Billion This Year?
ARtillery Intelligence released a new report that projects XR revenue to grow to $100.8 billion in 2026. How will it reach that lofty total? We examine strategic takeaways in the latest ‚Behind the Numbers.‘
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AR Insider & AR Insider
Meta Has Sold Nearly 20 Million Quest Headsets, But Retention Struggles Remain
Meta has sold nearly 20 million Quest headsets, but the company continues to struggle with keeping customer using VR. According to a report by The Verge, citing an internal Meta presentation held today, the company has sold nearly 20 million Quest headsets. This likely includes Quest 1, Quest 2, and Quest Pro, though by all accounts […]