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Louis Vuitton Covers Famous Landmarks With AR Dots

See iconic locations like the Eiffel Tower and the Statue of Liberty like never before with immersive technology.  World-renowned fashion house Louis Vuitton has partnered with acclaimed Japanese artist Yayoi Kusama on a colorful new campaign powered by augmented reality (AR) technology, according to Vogue Business. Using Snap’s Landmarker Lenses, which allows developers to create […]

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VRScout & Kyle Melnick

AR Mirrors Take Window Shopping To The Next Level

Virtual try-on technology invades brick-and-mortar stores. Augmented reality (AR) technology is proving to be an immensely powerful tool within the fashion industry. In just the past few months, we’ve seen a number of interesting projects, from real clothing with AR effects like the RTFKT x Nike AR Genesis Hoodie to an AR-powered fashion show with […]

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VRScout & Kyle Melnick

What You Need To Know About Getting An AR Tattoo

There are a few important things to keep in mind when getting your first AR-powered tattoo. We’ve seen a lot of cool ways augmented reality (AR) technology has been used to bring the world around us to life with digital content. What’s especially cool about AR is that you can use any image to launch […]

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VRScout & Bobby Carlton

This Unique AR Fashion Show Features ‘No Clothes’

The one-of-a-kind show served as a showcase for Doddz’s new AR fashion line Defy. If you’re a fan of augmented reality (AR) technology, then odds are at some point you’ve stumbled across the work of Doddz, a popular AR creator who’s worked with everyone from Disney and Facebook to Doja Cat and Drake on a […]

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VRScout & Kyle Melnick

Hugo Boss Lets Shoppers Build A Digital Mannequin Using AR

Virtually try on high-end clothing using Reactive Reality’s PICTOFiT technology. There’s nothing worse than purchasing a new article of clothing only to discover it doesn’t fit your particular body type. This is especially true when it comes to e-commerce, which offers little to no opportunity for customers to try before they buy. Luxury fashion house […]

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VRScout & Kyle Melnick