Xreal Aura gets closer to reality with a real price tag and ship date, while Sony exits XR and the cinematic AI library continues to swell. We have these and other items from XR and AI worlds through the lens of Charlie Fink.
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AI/XR Beats: Xreal Aura Prices Up, Cinematic AI Presses On
Seven Truths for the Spatial Commons
Building on his work with connected 3D environments and art, author Gordon Fuller explores the seven truths that he’s learned to define what he calls the Spatial Commons. Can this be a framework for spatial experiences that connect us?
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Case Study: United Rentals Streamlines Training with VR
Working with Strivr, United Rentals placed trainees in VR-rendered construction sites to simulate typical sales scenarios. What were the results and, more importantly, executional lessons & takeaways? We break it down in the latest case study.
Th… AR Insider & AR Insider
Reach is Not Participation: Ask a Brand with 875 Million Followers
Most immersive marketing, such as AR lenses and other playable brand experiences, achieves the wrong goal. For brands that already have reach that we can’t bring them, it’s all about a deeper engagement they can’t get on their own.
This post appeared … AR Insider & Abtin Aghagolian
AI/XR Beats: Super Intelligence, ChatGPT Dots & VR Cuts
AI gets a rebrand and toothless safety pledge, ChatGPT’s agentic play gets a cuddly makeover, and the struggle intensifies for VR studios. We have these and other items from XR and AI worlds through the lens of Charlie Fink.
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Sunny & Spatial: Hands-on with Specs
We go hands-on with Snap Specs, including a device review and analysis of its differentiators and market opportunity. Following our full written review, this latest hands-on take records our video analysis.
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AR Insider & Mike Boland
Engineering the Future of Immersive Computing, Part 3
Lak Vijayaraghavan is an XR systems engineer whose career spans Magic Leap to TikTok Effect House. What are his biggest learnings and insights from that journey so far, and where does he see spatial computing moving next?
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What is Personal AI?: A Conversation with Qualcomm
A through line at Snapdragon Summit was Qualcomm’s latest initiative: personal AI. What does this entail and how will XR be a key piece of the puzzle? We had the chance to sit down with the company’s XR and personal AI lead to find out.
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Thinner, Lighter, Better: Meta VR Glasses Review Roundup
Meta has switched things up with the new Meta VR Glasses unveiled last week. Not only are they branded differently – dropping the Quest convention first launched in 2019 – but it’s a fundamentally different approach to VR. We round up our favorite revi… AR Insider & AR Insider
AI/XR Beats: Tech Takes Over, Meta Charms, Qualcomm Gets Personal
Hollywood’s tech takeover is all but sealed; Meta blitzes AI and XR; and Qualcomm parades its ‚personal AI‘ vision. We have these and other items from AI and XR realms through the lens of Charlie Fink.
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AR Insider & Charlie Fink