Last week, Mark Zuckerberg announced that Meta and the BMW Group have partnered to develop a research project focused on the integration of virtual and augmented reality (AR) into vehicles. The partnership, which was first announced in 2021, aims to explore how this technology could be used to enhance passenger and driver experiences. This isn’t […]
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Welcome to the dawn of the ‘Motorverse.’ The 2023 Consumer Electronics Show (CES) doesn’t technically start until tomorrow and we’re already hearing major news from the legendary trade show. Earlier today, in-car VR company holoride announced the launch of holoride retrofit, a new device capable of bringing “elastic content” to any vehicle. According to the […]
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Welcome to the Motorverse. Yesterday, holoride announced the launch of its in-vehicle VR entertainment system in Germany. Those with select Audi vehicles can purchase the company’s Pioneers’ Pack, which includes everything you need to transform your car into an “always-in-motion virtual space” where you can play games, browse the web, and more. Holoride sets itself […]
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Who needs windows when you have VR? It was back in 2014 that Apple first began the development of its own automotive vehicle. After years of radio silence from the company, reports began circulating that the company had switched gears and was now working on a self-driving vehicle that requires no input on behalf of […]
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In-car AR technology is closer than you might think. Earlier today, holographic AR (augmented reality) company WayRay released a new video showcasing its True AR HUD in action on actual roads, signaling what could be the beginning of a new era in AR guidance and safety. Throughout the roughly four and half-minute video, we see […]
The post WayRay’s AR Car Display Could Change Driving Forever appeared first on VRScout.
In-car AR technology is closer than you might think. Earlier today, holographic AR (augmented reality) company WayRay released a new video showcasing its True AR HUD in action on actual roads, signaling what could be the beginning of a new era in AR guidance and safety. Throughout the roughly four and half-minute video, we see […]
The post WayRay’s AR Car Display Could Change Driving Forever appeared first on VRScout.
Backseat VR technology will arrive on select Audi sedans and SUVs as soon as this Summer. Last month HTC Vive announced that it was partnering with in-car VR entertainment company Holoride to bring its new HTC Vive Flow to backseats everywhere. During SXSW this week it was announced that Holoride technology will be launching on […]
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