Over the past six months, we’ve seen a wave of new cinematic AI models reach production quality at a remarkable pace. If Hollywood can embrace its own inevitable future – which some are – we could be entering the next golden age of film.
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Have We Entered Hollywood’s Next Golden Age?
The Future of Tone Mapping: A Simpler Path to Visual Truth
What is tone mapping and why does it matter? This is the topic of the latest Future Of podcast episode, featuring Emmett Lalish, an aerospace-engineer-turned-3D-rendering-expert whose journey spans rocket science, 3D printing, real-time rendering and V… AR Insider & SuperDNA 3D Lab
How Will 3D Commerce Shape the Future of Retail?
The transition from photos to 3D models let IKEA reduce cost, material waste and other inefficiencies. Dan Frith was part of that evolution and breaks down 3D shopping’s potential on the latest episode of „The Future Of.“ podcast.
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Could 2025 Be Meta Quest’s Most Engaged Year?
While the majority of XR punditry has been negative lately, there’s an equal amount of good news and positive signals if you know where to look. We examine the evidence.
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AR Insider & Mat Pawluczuk
Connecting Dots at SXSW: The Rise of VR180
A subtle theme at SXSW was VR180… not because new hardware was pervasive, nor because everyone was buzzing about it, but if you looked closely you could connect the dots. Our Editor at Large Emily Olman reports.
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AR Insider & Emily Olman
Is 3D Shopping Becoming a Must-Have for Brands?
When Threedium introduced its 3D and AR shopping to luxury brands, many struggled to see the value. Fast forward to today, and 3D shopping has become table stakes for many brands. Threedium breaks it down in the latest video interview.
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Immersed in Austin: XR Highlights from SXSW
The XR Experience Exhibition at SXSW once again stood out as one of the festival’s highlights. From 31 projects that embodied the continued evolution of immersive storytelling, Charlie Fink lists faves.
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AR Insider & Charlie Fink
AR Insider Bookshelf: The Infinite Retina
In the Infinite Retina (Second Edition), Scoble and Cronin’s combined expertise maps an enormous and ever-evolving landscape – Spatial Computing, AI, the Metaverse, self-driving cars, and virtual beings. We give an honest review.
This post appeared fi… AR Insider & Charlie Fink
Mawari Bets Big on XR-Driven Smart Cities
In Osaka Japan, Mawari is launching an ambitious project that integrates AI-powered avatars, spatial computing, and decentralized infrastructure at a city-wide scale. Charlie Fink talks to the visionaries driving it.
This post appeared first on AR Insi… AR Insider & Charlie Fink
Snap: Virtual Try-Ons are A New Lens on Shopping
AR-based virtual try-ons are rewriting the rules of consumers shopping. This requires that brands transition from traditional shopping models to immersive, AR-driven experiences. How is this done? We have insights from Snap
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