Hulu, Coinbase, Ray-Ban & Captain Morgan Unlock Advertising Gold with Interactive AR Ads

We’ve reached the point in the trajectory of augmented reality’s growth where AR advertising experiences are becoming commonplace tactics rather than rare experiments.

Some of the more impressive examples of AR ads to emerge recently come from Hulu, … Next Reality & Tommy Palladino

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Tokio AR: Hier liegt die digitale Zukunft an der Straßenecke

Mit Augmented Reality könnte man die Zeit zumindest visuell zurückdrehen. Dies beweist das AR-Experiment eines japanischen Entwicklers. MIXED | News zu VR, AR und KI & Tomislav Bezmalinovic

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A showcase of WebXR experiments from Google

submitted by /u/TatersGonnaT8 [link] [comments] Augmented Reality & /u/TatersGonnaT8

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Pony.ai: Robo-Taxis bald in Peking & autonome Lkws

Pony.ai will die Massenfertigung von selbstfahrenden Lkws erreichen. Außerdem wird die eigene Robo-Taxi-Flotte um einen Standort erweitert. MIXED | News zu VR, AR und KI & Josef Erl

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Mood augmentation by music and ambient sounds.

Hi, I’m a designer of headphones (ones which leave your ears completely open – in my opinion the best way for AR sound). I wrote a blog about ambient sounds augmenting your mood. You can read that here. I’m flagging it as a self-promo since I wrote the blog, but I would love to have a discussion about your experiences with any sound-related aspect of AR.

submitted by /u/tshungus
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Augmented Reality & /u/tshungus

What’s the easiest way to get live video to a headset?
What's the easiest way to get live video to a headset?

I need to get video from a camera to be viewable in a nearby headset. I just need regular video, not 180 or 360 degree views. Preferably it would be streamed wirelessly but could possibly do it wired with a long enough cord. I’ve seen drone racing pilots use VR headsets, but what is the best way to accomplish this without a drone?

https://preview.redd.it/quaf0jsgtyr61.png?width=740&format=png&auto=webp&s=2ae5336c6215ee855f63aff6565ce0dab170ff20

submitted by /u/UXjuff
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Augmented Reality & /u/UXjuff

‘DAVIGO’ Takes a Step Closer to Launch with Release of Second Alpha Phase
DAVIGO is an upcoming VR game which pits players against each other in a David & Goliath-style battle. There’s no official release day yet, however the game’s alpha just got a big update that brings a bunch of new mechanics to the game. Davigo lets a VR giant take on a pint-sized PC player, making for […]

The post ‘DAVIGO’ Takes a Step Closer to Launch with Release of Second Alpha Phase appeared first on Road to VR.

Road to VR & Scott Hayden

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Alexa: Neuer Auto-Modus für Amazon Music veröffentlicht

Die Amazon Music App erhält ein neues Feature für unterwegs samt Alexa-Integration. Wie funktioniert der neue Auto-Modus? MIXED | News zu VR, AR und KI & Josef Erl

‘Alvo’ to Bring ‘CS:GO’ Style Action to PSVR Next Week, Quest & Steam Versions to Follow
Alvo, the long-awaited team VR shooter ostensibly modeled after Valve’s CS:GO, is officially headed to PSVR on PS4 and PS5 on next week. The game, which was announced back in 2017, initially aimed to launch in 2018. The wait is almost over for PSVR owners though, as the game is headed to PS consoles on […]

The post ‘Alvo’ to Bring ‘CS:GO’ Style Action to PSVR Next Week, Quest & Steam Versions to Follow appeared first on Road to VR.

Road to VR & Scott Hayden

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Google’s new AR toy ‘Floom’ lets you dig an imaginary tunnel from your location to the other side of the Earth by pointing your phone’s camera at the ground

submitted by /u/jordanbevann [link] [comments] Augmented Reality & /u/jordanbevann