In the words of Dave Di Veroli, head of strategy and innovation at VMLY&R, “AR is no longer a niche. It’s mainstream, and it’s something that every single brand will need to figure out how they’re going to use it.” Given the recent global scenario where the whole world has come to a halt, [...]
In the words of Dave Di Veroli, head of strategy and innovation at VMLY&R, “AR is no longer a niche. It’s mainstream, and it’s something that every single brand will need to figure out how they’re going to use it.” Given the recent global scenario where the whole world has come to a halt, [...]
