How much do consumers spend on AR games, apps, and experiences? And how much do they spend on physical goods that are influenced through AR visualization and try-ons? We break down the latest figures from our research arm, ARtillery Intelligence.
This… AR Insider & Mike Boland
How Much Do Consumers Spend on Mobile AR?
How Many Consumers Have Tried AR?
35 percent of U.S. adults have tried mobile AR, and 80 percent of those do so at least monthly. These results flow from ARtillery Intelligence’s latest original survey research with Thrive Analytics.
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AR Insider & AR Insider
How Big is Mobile AR’s User Base?
How many smartphones can run AR experiences? Among those, how many do so regularly? We break down ARtillery Intelligence’s latest data in this week’s Behind the Numbers.
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AR Insider & Mike Boland
Will Mobile AR Reach $21 Billion by 2028?
Mobile AR is projected to grow to $21.5 billion in 2027 as it piggybacks on 3.6 billion global smartphones. Who’s spending what and which revenue subsegments are seeing the most action? Our latest Behind-the-Numbers dives in.
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How Many Consumers Have Tried VR?
25 percent of U.S. adults have tried VR according to ARtillery Intelligence’s latest original survey research with Thrive Analytics. We break down the findings in this week’s Behind-the-Numbers installment.
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AR Insider & AR Insider
How Many Headsets Did Meta Sell in Q1?
What do Meta’s Q1 earnings tell us about headset unit sales? And what does that in turn signal for aggregate demand and XR sector health? We do some reverse engineering in the latest Data Dive.
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AR Insider & Mike Boland
Will Mobile AR Revenue Reach $21 Billion by 2028?
ARtillery Intelligence released a new report that projects mobile AR annual revenue to grow to $21.5 billion by 2028. How will it get there and what subsectors will fuel it? We break down the findings.
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AR Insider & Mike Boland
How Much is Spent on AR Commerce Enablement?
How much do brands spend on technologies to AR-enable their eCommerce shopping flows, including product try-ons, and other 3D visualization? Our latest Behind-the-Numbers installment dives in.
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AR Insider & Mike Boland
How Much Do Consumers Spend in Mobile AR?
How much do consumers spend on mobile AR games, apps, and experiences? And how much do they spend on physical-goods shopping through AR product try-ons? Our latest behind-the-numbers dives in.
This post appeared first on AR Insider.
AR Insider & AR Insider
How Much Do Enterprises Spend on Mobile AR?
How much is spent on mobile AR software that enables line-of-sight guidance in use cases ranging from IT field support to industrial maintenance? Our latest Behind the Numbers installment dives in.
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AR Insider & AR Insider