During the recent AWE conference, Qualcomm VP and GM of XR Hugo Swart demonstrated how Snapdragon Spaces SDK enables users to create and deploy XR apps. We break down the biggest takeaways.
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AR Insider & Charlie Fink
Can Snapdragon Spaces Accelerate XR?
VR for Good: Breakthroughs in Treating PTSD
VR gets the most attention for games and entertainment. But it also has altruistic ends. Among them is treating PTSD for veterans who experienced traumatic events during their service.
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AR Insider & Claire Szewczyk
4 Ways Apple Vision Pro Could Transform Education
Much ink has been spilled over Apple Vision Pro… its price tag… it’s superior specs… its potential ‚halo effect‘ on AR. One angle less discussed is what it could do for education, which is an Apple tradition. We examine the evidence.
This post … AR Insider & April Miller
Amazon Augments its Product Pages
The Metaverse is poking its head into the 2D Internet. Amazon is adding 3D images to product pages with Hexa. Using AI, it turns existing 2D product images into 3D models, further democratizing AR commerce and converging XR and AI
This post appeared … AR Insider & Charlie Fink
Is Vision Pro a Rare Apple Marketing Miss?
Reaction has been mixed in the wake of Apple’s Vision pro unveiling. Is it a first step towards a future vision or an overpriced faceworn computer. An XR developer and self-proclaimed Apple fanboy gives his take.
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AR Insider & Justin DuPont
Apple Vision Pros & Cons
Interweb punditry on Apple Vision Pro is abundant this week. But thoughtful takes from XR experts are a bit more scarce. Charlie Fink leads the latter camp and offers first reactions and key questions.
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AR Insider & Charlie Fink
Takes & Takeaways from AWE USA
AWE USA has come and gone. What were the biggest takeaways, and health signals for XR? Charlie Fink dives into his biggest show highlights, on and off the stage.
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AR Insider & Charlie Fink
Can AR Alter the Adtech Landscape?
The advertising industry hasn’t changed much over several decades, except for Adtech’s tracking mishaps of the past decade. Now, AR brings new dimension to the sector. What will be the practical impact?
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AR Insider & Vitaly Gerko
Building the Metaverse’s New Narrative, Part II
If we’re to climb out of the metaverse trough, we need to shift the narrative. The current one is uninspiring, plagued by legless avatars, dormant VR headsets, and a notion unrelatable to most. We continue the narrative in Part II of the series.
This … AR Insider & Evan Helda