Claro Surgical has come out of stealth with a mixed reality platform for orthopedic and trauma surgery that is already in use on live patients and is now launching in the United States. We talk to the company for more.
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Orthopedic Meets Immersive with Claro Surgical
Retail Reality: Viture’s Brick & Mortar Power Play
Video display glasses are finally in stores where you can try before you buy. At select Best Buy locations, Viture’s new Luma Pro XR glasses are available for live demos. Charlie Fink visits his local Best Buy to get the lay of the land.
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How Many XR Devices Did Meta Sell in Q3?
What do Meta’s Q3 earnings tell us about headset unit sales? And what does that in turn signal for aggregate demand and XR sector health? We do some financial reverse engineering.
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AR Insider & Mike Boland
Meeting the Moment: Snap Unlocks its Imagine Lens
Just one month after launching its Imagine Lens for Snapchat+ premium users, Snap has unlocked the gen-AI lens for all. This should make it just in time for Halloween costume inspiration, among other things.
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AR Insider & Mike Boland
VITURE Signals AR’s Retail Imperative
Bucking a trend of online-only sales in the XR universe, VITURE’s latest move is a deal with Best Buy to carry its display glasses in 200 North America stores. Will this inflect sales with the capacity to show rather than tell?
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Decart Achieves Real-Time Generative AI
At TwitchCon San Diego, Decart staged a live demo of something we haven’t seen before: real-time generative AI. Graphics were generated on the fly and overlaid on users, via Geenee AR’s Magic Mirrors. Charlie Fink reports.
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Looking Back on 2025 Predictions: How’d We Do?
As the year winds down we prep for our annual exercise of synthesizing lessons from the past year and predicting outcomes for the next. As part of that exercise, we look back at last years predictions to see how they panned out, and what we can learn f… AR Insider & Mike Boland
Lens Fest 2025: Snap Primes its Faceworn Future
We were at Lens Fest this week, where the lack of gadgetry was for good reason. Snap is priming itself for next year’s consumer Spectacles launch, meaning that this year’s Lens Fest is all about software to set the table.
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What Can Spatial Mapping Do For Retail Commerce? Part 4
Working towards what it calls shelf intelligence, ShelfOptix digitizes the analog information that sits on store shelves. Once digitized, insights can flow. We examine the evidence in our ongoing series on retail optimization.
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Meta Ray-Ban Displays: The Review Roundup
Meta Ray-Ban Display Glasses (MRBDG) have spent some time in the wild, with a mostly-positive verdict so far. To get a sense of the wisdom of the crowds, we round up our favorite device reviews, teardown, and mix in some of our own analysis.
This pos… AR Insider & Mike Boland