Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at CES takeaways and all the XR news happening outside CES.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
Spatial Beats: CES… That’s a Wrap
Will XR Revenue Reach $70 Billion by 2027?
ARtillery Intelligence released a new report that projects XR revenue to grow to $70.1 billion by 2027. How will it get there? We examine strategic takeaways in the latest „Behind the Numbers.“
This post appeared first on AR Insider.
AR Insider & Mike Boland
AR Marketing Platform Profiles, Part III: TikTok
What companies make up the AR marketing competitive landscape? Our new series profiles the top providers and what differentiates them, continuing here in Part III with TikTok.
This post appeared first on AR Insider.
AR Insider & Mike Boland
What’s AR’s Share of Global Ad Spend?
AR ad spend was projected to reach $3.5 billion last year. It has good momentum and brand adoption but it’s still a tiny portion of overall ad spend. What does that look like today and how will it gain share?
This post appeared first on AR Insider.
AR Insider & Mike Boland
Spatial Beats: Gearing Up for CES
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we gear up for CES and other orbiting XR & AI news.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
What’s Being Built with Google’s Geospatial API?
Google recently held its Immersive Geospatial Challenge, letting developers compete for the best AR app built on its Geospatial API. We preview the best of the bunch.
This post appeared first on AR Insider.
AR Insider & Mike Boland
2024 Predictions: Vision Pro Propelled by Wearables
Given the installed base enjoyed by Apple Watch and AirPods, will they’ll be enlisted to add utility and appeal to Vision Pro through several integrated use cases. We examine in our annual predictions.
This post appeared first on AR Insider.
AR Insider & Mike Boland
AR Marketing Platform Profiles, Part II: Meta
What companies make up the AR marketing competitive landscape? Our new series profiles the top providers and what differentiates them, starting here in Part II with Meta.
This post appeared first on AR Insider.
AR Insider & Mike Boland
Will AR Marketing Reach $14.5 Billion by 2027?
How much is being spent by brands to promote their products through immersive AR experiences? Pulling from ARtillery Intelligence’s recent Mobile AR revenue forecast, we examine AR marketing in the latest Behind the Numbers installment.
This post appe… AR Insider & Mike Boland
Will AR Marketing Reach $14.5 Billion by 2027?
How much is being spent by brands to promote their products through immersive AR experiences? Pulling from ARtillery Intelligence’s recent Mobile AR revenue forecast, we examine AR marketing in the latest Behind the Numbers installment.
This post appe… AR Insider & Mike Boland