Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta earnings, Apple rumors and all the happenings from the spatial spectrum.
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Spatial Beats: Meta, Snap & Apple
Snap Thinks Outside the App
Snap continues to lead the way in consumer AR. But like many companies that mature, percentage growth gets harder to maintain as revenue grows. Snap’s answer: to expand beyond its own app.
This post appeared first on AR Insider.
AR Insider & Mike Boland
What’s the Business Case for Visual Search?
Visual search is naturally monetizable due to the lean-forward commercial intent that’s inherent in its activation. Actively holding up one’s phone to identify real-world items flows naturally into transactional outcomes. We examine the business case.
… AR Insider & Mike Boland
Spatial Beats: Apple, Meta & Snap
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at takeaways from Snap’s partner summit and other news from the spatial spectrum.
This post appear… AR Insider & Charlie Fink
How Much Do Consumers Spend on VR?
According to ARtillery Intelligence estimates, global consumer VR spending is projected to reach $18.4 billion by 2026. How does that break down by hardware, software, and competitor market share? We examine in the latest Behind the Numbers.
This post … AR Insider & Mike Boland
Can Advertising Scale in VR?
One of VR’s prospective revenue streams is ad placement. The thought is that its levels of immersion can engender deeper ad engagement. But is usage to the point of getting Madison Avenue excited? We crunch the numbers.
This post appeared first on AR I… AR Insider & Mike Boland
AR’s Headworn Future Starts with its Handheld Present
Though most media attention focuses on AR’s longer-term headworn prospects, the practical – albeit less sexy – reality today is handheld. It’s limited in experiential depth, but it scales today. We examine the evidence.
This post appeared first on AR I… AR Insider & Mike Boland
Spatial Beats: Snap, Microsoft & Coachella
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Microsoft Teams‘ new Snapchat integration and other news from the spatial spectrum.
This post … AR Insider & Charlie Fink
Redrawing AR’s Boundaries
One of AR’s biggest opportunities is to broaden itself beyond our current connotations. It’s not just about cartoon monsters and social lenses, but should include any meaningful augmentation of reality.
This post appeared first on AR Insider.
AR Insider & Mike Boland
XR Intelligence: Get Spatial Smart
ARtillery Pro is an intelligence vault, packed with research and insights on AR, VR, and the full immersive spectrum. Filled with reports, articles, case studies, and multimedia, it’s the fastest and most comprehensive way to get XR smart.
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