Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta’s Cambria leaks, TikTok’s AR platform and Epic’s big raise.
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Spatial Beats: Meta, TikTok & Epic Games
Who’s Using AR and How Often?
30 percent of U.S. adults have used AR at least once according to our latest survey. But how often are they using it? We drill into survey sentiments in the latest Behind the Numbers installment.
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AR Insider & Mike Boland
Is TikTok AR’s Sleeping Giant?
We often call Instagram AR’s sleeping giant. But a company more deserving of the title may be TikTok. It has exploded as a user-generated media powerhouse with ample AR potential. Now it doubles down on AR with an open platform. We examine drivers … AR Insider & Mike Boland
How is AR Transforming Enterprise Productivity?
While consumer AR challenges are being worked out, smart glasses have found less resistance in the enterprise. There, the technology’s style crimes aren’t an issue, and it has clearer ROI and adoption drivers. We examine the latest.
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Spatial Beats: Epic Games, DigiLens & Military AR
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Unreal Engine 5, DigiLens‘ funding and the U.S. Army’s AR play.
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AR and Shopping Collide, Part IV: Google
After covering Snap, Pinterest and Shopify in earlier parts of this series, What’s Google doing in AR shopping? For one, it’s using its gravitational pull to incubate and accelerate AR. We examine.
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AR Insider & Mike Boland
Can ‘Apple Glass’ Bring AR to the Masses?
The biggest question on everyone’s mind in the AR world is what will Apple do? AR proponents eagerly await as clues continue to trickle out of Cupertino. We examine the latest evidence in this week’s report excerpt.
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Spatial Beats: Nreal, Mojo Vision & the Wendyverse
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Nreal’s funding, Mojo Vision’s latest and Wendy’s metaverse play.
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Houzz Taps Into AR’s ‘B2B2C’ Opportunity
Houzz launched an AR feature that lets home renovation pros visualize finished projects on site. Through a smartphone or tablet, they can help homeowners make and visualize design choices on the fly. We unpack strategic implications from the ‚B2B2C‘ pl… AR Insider & Mike Boland
When Will AR Jump From Hand Held to Head Worn?
After covering 5G’s role in accelerating AR last week, we switch gears to the outlook for AR glasses. When and how will mainstream AR make the jump from mobile to glasses? We break down the drivers 7 dynamics.
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AR Insider & Mike Boland