Zwift raises $450 million for gamified fitness to cycle past Peloton Zwift has raised an astounding $450 million to expand its online fitness platform for runners in direct competition with the likes of Peloton.Read More Filed under: AR/VR,Business,category-/Hobbies & Leisure,category-/Sports/Individual Sports/Cycling,Causeway Media,DeanBeat News,Esports,fitness,Games,gamified fitness,Highland Europe,Ilkka Panaanen,KKR,Novator,Peloton,Permira,Specialized Bicycle Components,True,Zone 5 Ventures,ZWIFT - @ 16. September 2020 9:01