The competition to secure the top slot in the smartglasses space is now in full swing, with Facebook challenging Snap’s Spectacles and Amazon’s Echo Frames with its own collaboration with Ray-Ban called Stories.
What makes Facebook’s offering so uniq… Next Reality & Adario Strange
„Unfortunately, no one can be told what the matrix is, you have to see it for yourself.“ That’s the line just before Morpheus gives Thomas Anderson (aka Neo) the red pill, finally opening his eyes to the tapestry of code that has veiled his eyes for h… Next Reality & Adario Strange
When it comes to the ever-shifting sands of the augmented reality space, you never know which week will end up being truly historic. Well, this one was one for the history books.
Not only did Facebook finally launch its AR-precursor smartglasses with… Next Reality & Adario Strange
The fight to wrest control of apps from Apple’s revenue-focused grip just took a major turn in favor of Epic Games.
On Friday, a court issued a permanent injunction against Apple that now allows developers to direct customers to outside payment syste… Next Reality & Adario Strange
Facebook promised that it would release a pair of smartglasses in partnership with Ray-Ban sometime this year and now it looks like we have our first look at the device.
The design is amazingly in line with Ray-Ban’s classic look, so much so that if … Next Reality & Adario Strange
The art of creating Snapchat Lenses is really only the beginning of the augmented reality experience on the social media platform.
The real interactive fun begins when people begin to use the Lenses in deeply personal ways. One of those personal inst… Next Reality & Adario Strange
We always know roughly when Apple events are coming, but when their new product events pop up, they’re always a pleasant tech refresher from the Cupertino tech giant.
This time, the Apple event news comes with a special treat, another beautiful augme… Next Reality & Adario Strange
Amid a troubling resurgence in coronavirus cases, led by the new Delta variant, augmented reality is once again moving back into the spotlight as a solution, especially now that the move to return to offices has been stalled.
This week, a few develop… Next Reality & Adario Strange
The enterprise-focused category of augmented reality doesn’t often get the headlines due to its relatively sedate profile as a mostly factory floor and training-based tool.
But a new massive investment in one of the biggest enterprise AR players, Xer… Next Reality & Adario Strange
The augmented reality passthrough abilities of Facebook’s Oculus Quest were only fully opened to independent developers recently.
But despite the recency of the shift, the change is already yielding interesting AR applications that few would have con… Next Reality & Adario Strange