What’s XR’s fate in 2024? Industry heavyweights Ori Inbar and Tom Emrich recent reunited to break it all down. If you missed it, we have you covered with top takeaways and video.
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AR Insider & Mike Boland
The State of Spatial: 10 Trends Driving XR
Google Lens: Now With More AI
Google’s latest AI infusions take Google Lens – a product with AI already at its core – and makes it more intelligent. How big a part will Lens play in the future of search?
This post appeared first on AR Insider.
AR Insider & Mike Boland
Killabears Kills It With AR
Killabears was one of the first brands to try out Snap’s In-Lens Digital Goods program. As a digital collectible, it was a natural fit… and the results show. We talk to the company to break down the campaign lessons & learnings.
This post appear… AR Insider & Mike Boland
The Man from the Future Predicts 2024
One of our favorite voices in the wide world of spatial computing is Tom Emrich. Each year, Emrich publishes his predictions for the year ahead – many of which align with our own. We spotlight and excerpt his top picks.
This post appeared first on AR … AR Insider & Mike Boland
The Strip Gets Spatial, Part II: AR Glasses Throw Down
Following part one of this series that covered XR’s presence at CES broadly, we’re back to zero in on a subset: AR glasses. They were in full force at CES, though spread over miles of suites and strip waypoints.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
The Strip Gets Spatial, Part II: AR Glasses Throw Down
Following part one of this series that covered XR’s presence at CES broadly, we’re back to zero in on a subset: AR glasses. They were in full force at CES, though spread over miles of suites and strip waypoints.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
Will XR Revenue Reach $70 Billion by 2027?
ARtillery Intelligence released a new report that projects XR revenue to grow to $70.1 billion by 2027. How will it get there? We examine strategic takeaways in the latest „Behind the Numbers.“
This post appeared first on AR Insider.
AR Insider & Mike Boland
What’s Being Built with Google’s Geospatial API?
Google recently held its Immersive Geospatial Challenge, letting developers compete for the best AR app built on its Geospatial API. We preview the best of the bunch.
This post appeared first on AR Insider.
AR Insider & Mike Boland
2024 Predictions: Vision Pro Propelled by Wearables
Given the installed base enjoyed by Apple Watch and AirPods, will they’ll be enlisted to add utility and appeal to Vision Pro through several integrated use cases. We examine in our annual predictions.
This post appeared first on AR Insider.
AR Insider & Mike Boland
Will AR Marketing Reach $14.5 Billion by 2027?
How much is being spent by brands to promote their products through immersive AR experiences? Pulling from ARtillery Intelligence’s recent Mobile AR revenue forecast, we examine AR marketing in the latest Behind the Numbers installment.
This post appe… AR Insider & Mike Boland