What were the biggest XR trends and events in 2024? Our research arm, ARtillery Intelligence, took a deep dive in its year-end report, but a barometer of the year’s activity can also be seen in the most popular AR Insider posts. We spotlight the top 24… AR Insider & Mike Boland
Is Multimodal AI AR’s Unsung Hero?
Since Ray-Ban Meta Smartglasses launched, the term multimodal AI has gained importance in the world of AR. What is it? Who else is working on it, and why does it matter?
This post appeared first on AR Insider.
AR Insider & Mike Boland
2025 Predictions: Visual Search Moves Closer to the Mainstream
Visual search such as Google Lens continues to fall short of its potential. Could recent moves from Apple, Meta, and Google change that? We predict visual search’s fate in 2025.
This post appeared first on AR Insider.
AR Insider & Mike Boland
Google Lens Moves Closer to Monetization
With visual search Google’s current stage is to cultivate user behavior before it monetizes. To that end, we’ve observed two big recent updates for Google Lens, both of which support shopping and commercial searches.
This post appeared first on AR Insi… AR Insider & Mike Boland
2025 Predictions: Mixed Reality Development Amps Up
Meta wasn’t first to market with mixed reality but it added the element of affordability, thus making it table stakes in VR. What will this do for mixed reality as it offers a bigger platform for developers?
This post appeared first on AR Insider.
AR Insider & Mike Boland
Spatial Beats: Meta Goes to Washington & Hollywood
Meta turns to James Cameron for a hit and to Donald Trump for a hedge. And Nreal releases One to rule them all. We have these and other items from AI and XR realms through the eyes of Charlie Fink.
This post appeared first on AR Insider.
AR Insider & Charlie Fink
2025 Predictions: Meta Orion Renews Faith in Optical AR
Even though it’s just a working prototype, Meta Orion showed the world that it’s possible to build AR glasses that are both UX-rich and relatively stylish. Will this inspire others (ahem, Apple) to move in the same direction?
This post appeared first o… AR Insider & Mike Boland
Case Study: Toyota Elevates Institutional Knowledge with AR
How did Toyota reduce training time for novice workers while letting senior experts more scalable? We examine its AR implementation in the latest case study.
This post appeared first on AR Insider.
AR Insider & Mike Boland
Can AR + AI Elevate eCommerce?
One of the many ways AI and AR are colliding is in eCommerce. Generative AI is being used by eCommerce engines to let merchants augment and optimize their product images. We examine the evidence.
This post appeared first on AR Insider.
AR Insider & AR Insider
Will VR Revenues Approach $20 Billion by 2028?
ARtillery Intelligence released a new report that projects VR revenue to grow to $19.75 billion by 2028. How will it get there? We examine strategic takeaways in the latest „Behind the Numbers.“
This post appeared first on AR Insider.
AR Insider & AR Insider