Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Facebook’s Metaverse ambitions, XR funding, and acquisitions
The post Spatial Beats: Facebook, Snap & Epic Games appeared first on AR Insider.
The latest move in AR’s Space Race came with Brookfield Properties‘ new in-mall activation. It will open up 150 million square feet of interior „airspace“ for virtual ad placement. We unpack the details and dynamics
The post AR: Coming to a Shopping Mall Near You appeared first on AR Insider.
One area where AR is proving valuable is healthcare. In fact, medical device maker Medtronic saved $33K per training with AR. We examine the tactics and takeaways in our latest case study.
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Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Looking Glass‘ latest hardware, New avatars at Rec Room and lots of XR funding.
The post Spatial Beats: Facebook, Rec Room & Looking Glass appeared first on AR Insider.
One of VR’s prospective revenue streams is ad placement. The thought is that its levels of immersion can engender deeper ad engagement. But is usage to the point of getting Madison Avenue excited? We crunch the numbers.
The post Can Advertising Scale in VR? (Yes and No) appeared first on AR Insider.
One of the marks of platforms is cultivating developer communities. 8th Wall crossed this milestone with its Partner Program and developer profiles. What does it mean for 8th Wall’s evolutionary arc and strategic takeaways?
The post 8th Wall Takes the Next Evolutionary Step appeared first on AR Insider.
AR continues to show broad applicability to industries where it can breed operational efficiency through line-of-sight support. Our latest case study looks at telecom, where KPN achieved bottom-line results from its latest AR deployment.
The post Case Study: KPN Streamlines Field Maintenence with AR appeared first on AR Insider.
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at 8th Wall’s new developer network, Sam & Max’s VR debut and fresh XR funding rounds.
The post Spatial Beats: 8th Wall, Sam and Max, & Burning Man appeared first on AR Insider.
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at 8th Wall’s new developer network, Sam & Max’s VR debut and fresh XR funding rounds.
The post Spatial Beats: 8th Wall, Sam and Max, & Burning Man appeared first on AR Insider.
Though mobile AR continues to be challenged in gaining mainstream traction, there are bright spots. Revenue continues to gain momentum in advertising, commerce, and enterprise productivity. We go behind the numbers in the latest AR Briefs episode.
The post AR Briefs, Episode 52: Mobile AR Revenue Outlook appeared first on AR Insider.