Though we spend ample time examining consumer-based XR endpoints, greater near-term impact is seen in the enterprise. This includes brands that use AR to promote products in…
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Case Study: Fujitsu Streamlines Assembly and Training with AR
AI-Guided XR Is Expanding the Boundaries of Airway Management Training
Healthcare systems face growing pressure to train clinicians efficiently while maintaining high standards of procedural competence. The combination of XR and AI are increasingly being optimized and applied to meet those ends. What’s the latest?
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Survey: How Satisfied are Mobile AR Users?
How are consumers liking mobile AR experiences overall? And what types of experiences do they like most? We break down original survey data from our research arm, ARtillery Intelligence.
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Survey: What are the Most Popular AR Access Points?
Industry rhetoric about AR’s world-changing status sometimes outweighs evidence that it’s captivating consumers today. Though we see some signals, such as engagement figures from mobile…
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Video: Can Mawari Unlock XR’s ‘Frameless Future?’
The current streaming infrastructure is built for 2D content like Netflix. So it won’t work for XR, given bit rates and graphical processing needs. This is the issue that Mawari is tackling. And it’s attacking from several angles.
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Survey: Who’s Using Mobile AR and How Often?
39 percent of U.S. adults have used AR at least once according to our latest survey. But how often are they using it? We drill into survey sentiments in the latest Behind the Numbers installment.
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What’s the Near-Term VR Revenue Outlook?
What’s driving VR revenue today and going forward? What players are best positioned? And what strategies are they applying? Our latest Behind the Numbers installment breaks down the latest market sizing figures and factors.
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New Study Projects XR Revenue to Exceed $57 Billion by 2029
ARtillery Intelligence released a new report that projects XR revenue to grow to $57.6 billion by 2029. How will it get there and what’s driving it? We examine drivers & dynamics.
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Looking Back on 2025 Predictions: How’d We Do?
As we prep for our annual exercise of synthesizing lessons from the past year and predicting outcomes for the next, we look back at our 2025 predictions to see how they panned out. What were hits, misses and what are lessons from both?
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New Study Projects Headworn AR Revenue to Reach $14 Billion by 2029
How big is the AR glasses market today and what are its revenue projections? ARtillery Intelligence’s latest forecast dives into AR glasses and all their revenue subsegments.
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