What are best practices for enterprises to implement XR and realize strong ROI? This is the topic of ARtillery Intelligence’s recent report and the focus of the latest AR Briefs episode. We have the video and takeaways.
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AR Briefs, Episode 75: Enterprise AR Case Studies
How Many Consumers Have Tried AR?
35 percent of U.S. adults have tried mobile AR, and 80 percent of those do so at least monthly. These results flow from ARtillery Intelligence’s latest original survey research with Thrive Analytics.
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Leading Korean Metaverse Companies Target Global Market at AWE USA 2024 K-Metaverse Pavilion
One of Korea’s government institutes, the National IT Promotion Agency (NIPA) has selected 8 Korean metaverse and XR companies to be featured at the K-Metaverse Pavilion at AWE USA 2024. We profile all 8 companies.
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AR Briefs, Episode 70: AR Marketing Best Practices
Among AR sub-segments that we track, AR marketing is one of the most revenue-producing today. But What’s driving it? Who’s leading the way? And what are best practices in the AR marketing playbook?
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AR Insider & AR Insider
How Many Consumers Have Tried VR?
25 percent of U.S. adults have tried VR according to ARtillery Intelligence’s latest original survey research with Thrive Analytics. We break down the findings in this week’s Behind-the-Numbers installment.
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AR Insider & AR Insider
How Much Do Consumers Spend in Mobile AR?
How much do consumers spend on mobile AR games, apps, and experiences? And how much do they spend on physical-goods shopping through AR product try-ons? Our latest behind-the-numbers dives in.
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How Much Do Enterprises Spend on Mobile AR?
How much is spent on mobile AR software that enables line-of-sight guidance in use cases ranging from IT field support to industrial maintenance? Our latest Behind the Numbers installment dives in.
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How Much is Spent on Mobile AR App & Game Development?
How much is spent on software and developer tools to build entertainment & gaming apps, as well as web and in-app experiences? Our latest Behind the Numbers installment breaks it down
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AR Insider & AR Insider
Podcast: How Does Vision Pro Future-Proof Apple?
One theme Vision Pro coverage isn’t so much about specs and gadgetry but Apple’s broader positioning and master plan. To add some color, AR Insider Editor in Chief, Mike Boland was recently on Localogy’s podcast. We have audio and show notes.
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