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Will VR Revenue Reach $20 Billion by 2027?

ARtillery Intelligence released a new report that projects VR revenue to grow to $20.3 billion by 2027. How will it get there? We examine strategic takeaways in the latest „Behind the Numbers.“
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ArborXR Directory Elevates XR’s Ecosystem

One challenge in early-stage tech sectors is opportune but dispersed ecosystems. ArborXR Directory faces that challenge as connective tissue between XR players and professionals.
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K-Metaverse Pavilion Shines at AWE Asia, LITA Studio Wins Auggie for Best App

As one of the largest country pavilions at the conference, the K-Metaverse pavilion at AWE Asia showcased the promise of South Korea’s XR scene. We have the recap and highlights.
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ARtillery Briefs, Episode 69: The State of Spatial Computing

Where are we in spatial computing’s lifecycle and what subsectors are leading the way? This is the topic of a recent ARtillery Intelligence report and Briefs episode.
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Enter the K-Metaverse: Innovations from South Korean Companies in Immersive Technology

Korea’s National IT Promotion Agency (NIPA) has selected 6 metaverse and XR companies to be featured at the K-Metaverse Pavilion at AWE Asia. We have a sneak peek.
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6 Reasons South Korea is the Next Metaverse Hotbed

South Korea is known for many things, from smartphone innovation to K-Pop. We can now add the XR to that list. The country has become fertile ground, given a culture of innovation and rich gaming & entertainment industries.
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How Does Mapping Merge with Apple’s AR Ambitions?

Apple Maps rapid-fire updates continue to balance utility and sex appeal. And at the intersection of those two goals is AR. How will mapping and navigation converge with Apple’s many AR orbiting parts?
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Will Headworn AR Reach $35 Billion by 2027?

How big is the AR glasses market today and what are its revenue projections? ARtillery Intelligence’s latest forecast dives into AR glasses and all their revenue subsegments.
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Can Omnia Spark AR’s YouTube Moment?

AR advocates talk about the iPhone moment, when it goes from early-adopter tech to ubiquity. Equally important is the YouTube moment, when AR creation becomes democratized and simplified. Omnia looks to spark that moment with its AR marketplace.
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3 Signs of AR Shopping Momentum

AR news seems to be picking up in the wake of Apple Vision Pro’s launch. This is especially true in AR shopping. Is this a sign of Apple’s ‚halo effect‘ already kicking in? We examine the evidence.
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