How much is spent on mobile AR software that enables line-of-sight guidance in areas like IT field support and industrial maintenance? We examine recent figures from our research arm, ARtillery Intelligence.
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AR Insider & Mike Boland
How Much Do Enterprises Spend on Mobile AR?
What’s the Revenue Outlook for Headworn AR?
How big is the AR glasses market today and what are its revenue projections? ARtillery Intelligence’s latest forecast dives into AR glasses and all their revenue subsegments.
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AR Insider & Mike Boland
How Much Do Consumers Spend on Mobile AR?
How much do consumers spend on AR games, apps, and experiences? And how much do they spend on physical goods that are influenced through AR visualization and try-ons? We break down the latest figures from our research arm, ARtillery Intelligence.
This… AR Insider & Mike Boland
How Many Consumers Have Tried AR?
35 percent of U.S. adults have tried mobile AR, and 80 percent of those do so at least monthly. These results flow from ARtillery Intelligence’s latest original survey research with Thrive Analytics.
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AR Insider & AR Insider
How Big is Mobile AR’s User Base?
How many smartphones can run AR experiences? Among those, how many do so regularly? We break down ARtillery Intelligence’s latest data in this week’s Behind the Numbers.
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AR Insider & Mike Boland
Will Mobile AR Reach $21 Billion by 2028?
Mobile AR is projected to grow to $21.5 billion in 2027 as it piggybacks on 3.6 billion global smartphones. Who’s spending what and which revenue subsegments are seeing the most action? Our latest Behind-the-Numbers dives in.
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How Many Consumers Have Tried VR?
25 percent of U.S. adults have tried VR according to ARtillery Intelligence’s latest original survey research with Thrive Analytics. We break down the findings in this week’s Behind-the-Numbers installment.
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AR Insider & AR Insider
How Many Headsets Did Meta Sell in Q1?
What do Meta’s Q1 earnings tell us about headset unit sales? And what does that in turn signal for aggregate demand and XR sector health? We do some reverse engineering in the latest Data Dive.
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AR Insider & Mike Boland
Will Mobile AR Revenue Reach $21 Billion by 2028?
ARtillery Intelligence released a new report that projects mobile AR annual revenue to grow to $21.5 billion by 2028. How will it get there and what subsectors will fuel it? We break down the findings.
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AR Insider & Mike Boland
Vision Pro and Quest 3 Hand-tracking Latency Compared
Vision Pro is built entirely around hand-tracking while Quest 3 uses controllers first and foremost, but also supports hand-tracking as an alternate option for some content. But which has better hand-tracking? You might be surprised at the answer. Vision Pro Hand-tracking Latency With no support for motion controllers, Vision Pro’s only motion-based input is hand-tracking. […]
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