Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. A few times per year, it…
Continue reading → Will Mobile AR Revenues Reach $15 Billion by 2029?
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Will Mobile AR Revenues Reach $15 Billion by 2029?
New Study Reveals 39 Percent of U.S. Adults Have Used AR
Survey research from Thrive Analytics and ARtillery Intelligence uncovers who’s using mobile AR, how often, and in what ways. Thrive Analytics and ARtillery Intelligence have…
Continue reading → New Study Reveals 39 Percent of U.S. A… AR Insider & AR Insider
Where Do XR and Retail Media Intersect?
As XR continues to make its way through adolescence, it’s finding new areas of applicability. One that’s starting to become evident is retail media networks. Where do these two technologies intersect and what are potential outcomes?
This post appeared … AR Insider & Mike Boland
How Many XR Devices Did Meta Sell in Q2?
Meta announced Q2 earnings yesterday, including $47.5 billion in revenue, up 22 percent year-over-year. The breakout performance was driven by AI-fueled ad targeting. This was…
Continue reading → How Many XR Devices Did Meta Sell in Q2?
Th… AR Insider & Mike Boland
AI Bits Colonize Real-World Atoms
AI has escaped from the confines of the web browser and mobile app and is beginning to populate objects and appliances in the physical world, from air purifiers to lawnmowers. Charlie Fink names names.
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AR Insider & Charlie Fink
Building the Next Pokémon Go: A Conversation with Monsarrat
Pokemon Go’s legacy as a use case will be carried on by someone other than Niantic… or the game’s new owner, Scopely. It could germinate from a small but pedigreed game company called Monsarrat. We go hands on.
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AR Insider & Mike Boland
Entering the Appverse: A Conversation with Leia
Leia Inc., the company best known for its lightfield displays and LeiaPix platform, has launched a new consumer app called Immersity. Using AI, it transforms flat photos into dynamic, shareable video clips. Charlie Fink talks to the company.
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Snap Elevates the In-Stadium Experience
Snap took the latest step towards scaling its AR efforts with a new partnership with RWS Global. This positions it to extend efforts to display its signature lenses on the jumbo screens at sporting events.
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AR Insider & Mike Boland
XR’s Quiet Giant: A Conversation with Viture
Three years ago, VITURE debuted at CES. Since then, it’s become the quiet giant of video display glasses, with 52% of the US market in Q4 2024. What’s driving its rapid growth and what’s next?
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AR Insider & Charlie Fink
Mentra Rethinks Smart Glasses Operating Systems
San Francisco-based startup Mentra has raised $8 million to launch MentraOS 2.0, an open-source operating system designed specifically for smart glasses. Could it challenge tech giants building vertically-integrated smart glasses systems?
This post app… AR Insider & Charlie Fink