In the ongoing convergence of AR and AI, the latest player has joined the mix: Walmart. It has integrated both technologies to guide customers through the shopping funnel – from searching to transacting.
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AR Insider & Mike Boland
Is eCommerce the Place Where AR and AI Intersect?
Quest 3: Five Hands-on Takes
Pre-orders have shipped for the much-anticipated and up-leveled Quest 3. That means the latest batch of reviews are in, which go a step beyond announcement-day Meta-chaperoned reviews. We assemble and embed our favorites.
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What’s Amazon’s Visual Search Play?
Amazon’s latest visual search play lets users find products using images of visually similar items that they encounter in the physical world. How does this compare to Google’s leading visual search efforts?
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AR Insider & Mike Boland
Qualcomm Sets a New High Water Mark in XR Capabilities
Qualcomm announced its next wave of chips, purpose-built for AR and VR devices. Unveiled from the stage at Meta Connect, this one-two punch includes the Snapdragon XR2 Gen 2 and Snapdragon AR1 Gen 1.
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AR Insider & Mike Boland
ArborXR Directory Elevates XR’s Ecosystem
One challenge in early-stage tech sectors is opportune but dispersed ecosystems. ArborXR Directory faces that challenge as connective tissue between XR players and professionals.
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AR Insider & AR Insider
Snap’s AR Monuments Mark Community Throughlines
Snap and The Los Angeles County Museum of Art have released a new collection of AR monuments. The third and final series of the Monumental Perspectives features five AR lenses that mark cultural throughlines in various LA communities.
This post appeare… AR Insider & Mike Boland
How I Created an AI-Generated Trailer
One gen-AI output turning heads is film trailers – offering a digestible glimpse into the technology’s potential. Guest author Ellenor Argyropoulos breaks down her creative process for Echoes of Sand and Stone.
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AR Insider & Ellenor Argyropoulos
Is AR’s Fully-Actualized Self a Decade Away?
What’s the timeline for ubiquity in AR’s fully-actualized form? By that, we mean all-day AR glasses with stylistic viability and wearability. We’ve assembled quotes from tech leaders that signal the 2030’s as AR’s decade.
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Will Live Sports Be Vision Pro’s Killer App?
Entertainment aligns with both Apple’s expanding subscription business, and is its marketed use case for Vision Pro. How will live sports factor in? We examine the evidence..
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AR Insider & Mike Boland
How Does Mapping Merge with Apple’s AR Ambitions?
Apple Maps rapid-fire updates continue to balance utility and sex appeal. And at the intersection of those two goals is AR. How will mapping and navigation converge with Apple’s many AR orbiting parts?
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