After examining Snap’s latest moves in AR shopping last week, we switch gears in Part II of the series to Pinterest. What’s the original visual shopping play doing in AR?
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AR Insider & Mike Boland
AR and Shopping Collide, Part II: Pinterest
What Are AR’s Key Ingredients and Building Blocks?
To pick up where we left off last week, the metaverse’s key ingredients are being built. But unlike the metaverse itself, these building blocks exist today. For example, they include AR for everything from enterprise productivity to brand marketing.
T… AR Insider & AR Insider
Spatial Beats: Meta, Microsoft & Apple
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta’s ongoing challenges, Microsoft’s Quest 3 fate and the latest Apple glasses rumors.
This … AR Insider & AR Insider
Bollé Leans in to AR’s Best Self
To emulate the clarifying and high-contrast effect of its eyewear, Bollé looked to AR. Working with M7 Innovations, it engineered an AR experience that achieved elevated ROI metrics. We examine strategic lessons in the latest Campaign Tracker.
This po… AR Insider & Mike Boland
Metaverse Mania: Why Now?
After examining the two main tracks of the metaverse last week, we shift attention to examine the timing. When looking at the elevated interest and investment in the metaverse, a key question emerges: Why now? We break it down.
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Spatial Beats: Meta, Cisco & Emerge
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta’s Q4 earnings and other happenings from the spatial spectrum.
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AR and Shopping Collide, Part I: Snap
Snap’s latest move is Catalog-Powered Lenses. These build on its signature AR lens format with a purpose-built format for shopping. What does this mean for the evolution of camera commerce? We examine.
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AR Insider & Mike Boland
The Virtual and IRL Verses of the Metaverse
After unpacking our 2022 predictions, we return to the factors and dynamics driving spatial computing as we enter a new year. The latest report excerpt dives into the machinations of the metaverse.
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AR Insider & Mike Boland
Spatial Beats: Meta, Web3 & M&A
Welcome back to Spatial Beats, AR Insider’s weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta’s new supercomputer, M&A action and Scott Galloway riffs on web3.
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AR Briefs: What’s the Revenue Outlook for AR Glasses?
Though AR glasses are the „here and now“ opportunity, the technology’s real endgame is head-worn. But how big is the AR glasses market today and where’s it headed? We break down forecast numbers in the latest AR video brief.
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