Qualcomm has inked a multi-year deal to be the official system-on-a-chip provider for Specs, Inc. What does the collaboration mean for both companies and the next phases of highly-dimensional consumer AR glasses?
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AR Insider & Mike Boland
Qualcomm Inks Multi-Year Deal To Power Specs Inc. Devices
From Audible to Augmented: Charting the Spatial Spectrum
As XR evolves, it continues to branch into several form factors. This moves beyond the traditional linear graph that positions VR at one end, AR at the other, and mixed reality in the middle. We chart the spatial spectrum as it stands today.
This post… AR Insider & Mike Boland
Is Google Search Live the Ultimate Fusion of AR & AI
Google Search Live is the latest flavor of visual search. Combining voice and visual inputs, this brings visual search to the next level of intelligence, and could be the ultimate fusion of AI and AR as it scales on the backs of smart glasses.
This po… AR Insider & Mike Boland
Spatial at Southby: The Debrief from SXSW
Another South by Southwest has come and gone, including the tenth annual XR showcase. What were highlights and fan favorites? Emily Olman and Anne Ahola Ward were at the show and break it down in their video debrief.
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Case Study: Microsoft Integrates Immersive Customer Support
Whether its in IT settings, consumer hardware, or helping relatives reset their router, the lack of visual orientation is a common pain point. Microsoft turned to AR to solve this issue for Xbox tech support. What were the results?
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What’s Driving XR Revenues Today?
What’s the spatial computing revenue outlook? And how does that break down by subsegments from VR to AI glasses? Our latest Behind the Numbers installment highlights original market-sizing data from our research arm, ARtillery Intelligence.
This post… AR Insider & Mike Boland
Snap’s AI Clips Spark One-Tap Cinematic AI
Snap continues to lead the way in not only consumer AR, but its fusion with AI. The latest lets users turn Snaps or photos into an AI-powered 5-second cinematic video. Known as AI Clips, they can be activated with just a tap.
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AI & XR: Which One Needs the Other More?
There’s a rallying cry in the XR world that AI breathes new life into it. But is the inverse a more meaningful development? Does AI need XR to reach its next inflection: physical AI?
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AR Insider & Mike Boland
What’s the Spatial Computing Revenue Outlook?
What’s the spatial computing revenue outlook? And how does that break down by subsegments from VR to AI glasses? Our latest Behind the Numbers installment highlights original market-sizing data from our research arm, ARtillery Intelligence.
This post… AR Insider & Mike Boland
From Specs to Subscribers: Snap’s Revenue Diversification Moves
As the advertising market continues to face headwinds, ad-dependent players are diversifying the revenue mix. We look at Snap’s diversification moves, including AR revenue that comes from users instead of just advertisers.
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