The Final Numbers on Quest 2’s Happy Holidays

After examining early evidence for Quest 2’s holiday sales surge, the final numbers are in. We dive into the latest figures, including estimates from app store analytics firms. Holiday sales could be as high as 2.2 million units.
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XR Talks: Sizing Up the Spatial Future

At the turn of a new year, it’s a good time to examine the status and trajectory of spatial computing. When looking across the spatial spectrum, from AR to VR where is the value today, and what’s the potential tomorrow? We dive in.
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2022 Predictions: ‘Lite AR’ Prevails

After unpacking our prediction about 2022 Quest 2 sales last week, we switch gears this week to drill down on a separate prediction: the fate of AR glasses. Specifically, a common design standard will emerge for consumer AR glasses: „Lite AR.“ 

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AR Insider & Mike Boland

5 Signs of Quest 2’s Holiday Surge

Last week, we predicted that Meta Quest 2 will hit its 10 million lifetime sales target in 2022. Now it appears it could hit the mark very early in the year. We break down all the evidence of the device’s holiday sales spike.

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AR Insider & Mike Boland

AR Insider’s Top 21 of 2021

What were the biggest spatial computing trends and events in 2021? A cross-section of the year’s activity can also be seen in the most popular AR Insider posts. We break down the top 21 articles of 2021.

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AR Insider & Mike Boland

How Will Geo-local AR Be Monetized?

Niantic’s Sponsorship Platform lets brands like McDonald’s and 7-Eleven drive foot traffic. But the latest development is a new campaign for convenience chain Circle-K, which brings redeemable rewards into the mix. We unpack strategic implications.
Th… AR Insider & Mike Boland

2022 Predictions: Quest 2 Hits the 10-Million Mark

As we approach a new year, it’s time for the annual ritual of synthesizing lessons from the past twelve months and formulating the outlook for the next. We break down our 2022 predictions, starting with VR’s near-term fate.
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Data Dive: VR Finishes Q4 Strong

The VR market continues to emit positive signs, which we recently rounded up for Q3. Now as Q4 (and full year) winds down, we continue the tradition with a critical mass of milestones for a VR data roundup.
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3 Predictions for AR in 2022

Tis the season for predictions. So to add to the chorus of next-year narratives, we’ve extracted a few takeaways from ARtillery Intelligence’s (our research arm) latest report on 2021 lessons, and 2022 predictions.
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AR in Sports: Moneyball Meets 3D

One of the ways mobile AR can create value is to deepen fan experiences in sports. Future-gazing use cases include getting live informational overlays on players and plays. But what formats are here today? We examine the landscape.
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