Like the layers of an onion, 2021 continues to peel back new hints of Apple’s kinda-secretive augmented reality device development.
The latest layer gives us additional insight into the specific components that Apple intends to build into its AR prod… Next Reality & Tommy Palladino
Bud Light being the official beer sponsor of the NFL just makes sense for American football. But what about the NHL, with hockey being the official winter sport of Canada by decree?
Enter Labatt Blue, which might as well be the national beer of Canad… Next Reality & Tommy Palladino
Up and coming Los Angeles-based rock group Palaye Royale has managed to grow a substantial social media following, and now the group is looking to grow its fan base through the power of augmented reality.
And while AR isn’t new to the music business,… Next Reality & Tommy Palladino
Even the biggest fan of Mario Kart may have reservations about traveling to Super Nintendo World in Japan in the middle of a worldwide pandemic to experience the augmented reality-enhanced roller coaster ride that recreates the game in real life.
Luc… Next Reality & Tommy Palladino
As businesses flocked to Zoom, Microsoft Teams, Google Meet, and other video conferencing platforms to bridge the gap, we wondered aloud — why aren’t more companies leaning even more heavily on augmented reality?
Arvizio may have the solution to tha… Next Reality & Tommy Palladino
The Super Bowl isn’t just the most important NFL game of the year, it’s also the biggest night for brands to bring their most creative advertisements to a vast television audience.
Over the past few years, augmented reality has shared the Super Bowl … Next Reality & Tommy Palladino
The Super Bowl isn’t just the most important NFL game of the year, it’s also the biggest night for brands to bring their most creative advertisements to a vast television audience.
Over the past few years, augmented reality has shared the Super Bowl … Next Reality & Tommy Palladino
If there is one constant in currently available AR headsets, it’s that, for a quality experience, they’ll carry a high price tag. Price is one of the reasons these devices are mostly marketed towards enterprise customers for now.
And that’s the case … Next Reality & Tommy Palladino
Rumors around Apple’s not-so-secret development of an AR/VR headset have been prevalent throughout the young year, but the latest round of reports move speculation of the device into a clearer view.
The latest leaks give us not only specifications bu… Next Reality & Tommy Palladino
Despite the unfortunate social media-driven association of Corona beer with the virus behind a global pandemic, beverage maker Constellation Brands has pushed its marketing forward like a lime through the mouth of a beer bottle.
The brand’s latest ef… Next Reality & Tommy Palladino