Already among the leaders in AR development tools via its Unreal Engine, Epic Games has added another tanky weapon to its arsenal.
On Wednesday, the company announced its acquisition of Sketchfab, itself one of the leading repositories of 3D content … Next Reality & Tommy Palladino
Snapchat parent company Snap has opened up its war chest to acquire yet another company that will play a role in its augmented reality ecosystem.
This week, Snap confirmed its acquisition of Vertebrae, an AR and 3D e-commerce startup with offices in … Next Reality & Tommy Palladino
After a postponement of the Summer Olympics for a year due to the COVID-19 pandemic, Tokyo is set to host the games this summer, despite a surge in cases in the city.
Nonetheless, the games seem set to go on, and USA Today has published two AR experi… Next Reality & Tommy Palladino
A pair of properties from the soon-to-merge Warner Media and Discovery companies chose different platforms for their augmented reality marketing, with Warner film Space Jam: A New Legacy opting to go with Facebook and Discovery Channel publishing an A… Next Reality & Tommy Palladino
Due to the apparent lackluster adoption of its Explorer Edition, it can be easy to forget that Google Glass still exists as an enterprise product.
But Google hasn’t forgotten, as it has been working on bringing its Google Meet video conferencing plat… Next Reality & Tommy Palladino
Shark Week, which debuted in 1988 as a week of programming on the Discovery Channel dedicated to the titular predatory fish, has grown into a cultural beast of its own.
At Next Reality, we can think of no better way to commemorate the week than to tr… Next Reality & Tommy Palladino
When it comes to the future of AR smartglasses, DigiLens has one word for you. Just one word. Are you listening? Plastics.
On Thursday, the waveguide maker and its strategic investment and production partners Mitsubishi Chemical Corporation (MCC) wil… Next Reality & Tommy Palladino
With the release of Object Capture this fall, Apple is giving everyone with a Mac and a camera the means to create their own 3D objects.
But what about volumetric video, which currently requires multi-camera rigs like those at Microsoft’s Mixed Reali… Next Reality & Tommy Palladino
With the release of Object Capture this fall, Apple is giving everyone with a Mac and a camera the means to create their own 3D objects.
But what about volumetric video, which currently requires multi-camera rigs like those at Microsoft’s Mixed Reali… Next Reality & Tommy Palladino
After receiving $100 million in funding in 2018, smartglasses maker Rokid is going the crowdfunding route to finance its latest product.
On Tuesday, Rokid launched a Kickstarter campaign to fund Rokid Air, AR smartglasses that serve as a virtual disp… Next Reality & Tommy Palladino