Can Snap’s Arcadia Accelerate AR Marketing?

Just one week after launching App Lab, Snap completes the one-two punch with a full-fledged AR creative studio. Known as Arcadia, it will work directly with brands and ad agencies on AR campaigns. We examine drivers and dynamics.

The post Can Snap’s Arcadia Accelerate AR Marketing? appeared first on AR Insider.

AR Insider & Mike Boland

Just one week after launching App Lab, Snap completes the one-two punch with a full-fledged AR creative studio. Known as Arcadia, it will work directly with brands and ad agencies on AR campaigns. We examine drivers and dynamics.

The post Can Snap’s Arcadia Accelerate AR Marketing? appeared first on AR Insider.