Rather than overly-ambitious attempts at futuristic XR, today’s top devices are honest with themselves about what the underlying technology can and can’t do. This is ‚the art of the possible‘ and is broken down in the latest in our series on XR lessons… AR Insider & Mike Boland
XR’s Hard-Fought Lessons: Practice the Art of the Possible
Rather than overly-ambitious attempts at futuristic XR, today’s top devices are honest with themselves about what the underlying technology can and can’t do. This is ‚the art of the possible‘ and is broken down in the latest in our series on XR lessons… AR Insider & Mike Boland
2025 Lessons: XR Devices Diverge & Diversify
As seen when tech sectors evolve, XR devices are diverging and diversifying. This is a positive step for the spatial spectrum, leading towards devices that are tuned to deliberate use cases and personas. We examine in our latest 2025 lessons series.
Th… AR Insider & Mike Boland
Survey: Who Are the Most Likely VR Converts?
After exploring survey results from both VR users and non-users, we now shift gears to look at the full sample. Specifically, how does this combined group’s survey responses signal VR’s health in the near term?
This post appeared first on AR Insider.
AR Insider & Mike Boland
New Study Projects Headworn AR Revenue to Reach $14 Billion by 2029
How big is the AR glasses market today and what are its revenue projections? ARtillery Intelligence’s latest forecast dives into AR glasses and all their revenue subsegments.
This post appeared first on AR Insider.
AR Insider & AR Insider
New Study Projects Headworn AR Revenue to Reach $14 Billion by 2029
How big is the AR glasses market today and what are its revenue projections? ARtillery Intelligence’s latest forecast dives into AR glasses and all their revenue subsegments.
This post appeared first on AR Insider.
AR Insider & AR Insider
Survey: Where Do Consumers Want to See VR Improve?
After last week’s look at the top areas of improvement that VR users want to see in the technology, we switch gears to non-users. Specifically, how big is this cohort in the survey sample, and what are their feelings about VR?
This post appeared first … AR Insider & Mike Boland
2026 Predictions: Video Display Glasses Pull Ahead
Video display glasses from the likes of VITURE and Xreal have proven to appeal to mainstream audiences with a simple and compelling value proposition for immersive ways to watch 2D content. Where will they land in 2026?
This post appeared first on AR I… AR Insider & Mike Boland
Survey: Where Do Consumers Want to See VR Improve?
What do users want more out of VR? After examining VR users‘ (and non-users‘) price sensitivity in the last installment of this series, we switch gears to examine the top areas of improvement they want to see in the technology.
This post appeared first… AR Insider & Mike Boland
What’s the Revenue Outlook for Enterprise AR?
How are AR glasses expected to sell among enterprises? Beyond hardware, what about the software and apps that support enterprise productivity and visual guidance? Our latest Behind the Numbers installment dives in.
This post appeared first on AR Insid… AR Insider & Mike Boland