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What’s Behind Google’s Latest AR Shopping Play?

Google's new Beauty ads embolden its ongoing AR ad ambitions in a fitting category: cosmetics. What's behind this move, and the search giant's broader play to future proof its core business with immersive marketing?

This post appeared first on AR Insider.

Filed under: Features,Trend Analysis,trendline - @ 3. November 2023 13:00

 
 
 
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